WorkOnline ads · TV commercials · brand films
Commercialsonline, TV and brand films
A commercial with a story, actors and a location has to start from an idea viewers remember within seconds, and one that can really be shot on the budget you have.
I help from the idea and the script, through finding locations and actors, to shooting, lighting, editing, grading, sound and the VFX that finishes the picture, then cut versions for each channel, horizontal and vertical.
Quality work on a budget you understand · crew of 1–3, budget under control · Thailand-wide and abroad · travel is included in the quote, nothing added later
A property company’s app commercial — script, shoot, lighting, edit, grade and VFX
A launch commercial for a property company’s new app — I planned it, found the idea, wrote the script, shot, lit, edited, graded and did the VFX, all in one job.
Morefor your kind of brief
Luxury car rental — filmed at Bang Sue Grand Station with four lead actors in one day
Watch this if you want a premium look with actors — Bang Sue Grand Station hired as the location, script and VFX included
Ai Warm Voice — a low-budget branded short film
Watch this if you want a commercial told as a short story, on a modest budget
Cement and tools commercial — cast sourced, 8 scripts pitched
Watch this if you have no idea yet — on this one I pitched eight scripts to choose from
Housing project commercial
Watch this if it advertises a project or a service and has to sell the brand as a whole
How I handle this kind of jobmore than pointing a camera
A story-led commercial differs from a product showcase: it needs one idea viewers remember, and the script, actors, location and images all serve that idea. So I pitch several directions for you to choose from before anything is shot.
The order things happen
Agree the brief, then pitch several ideas
I ask what the ad sells, who watches and the budget, then pitch two or three ideas at different budget levels so you can pick the best fit.
Script, locations and casting
I write the script and shot order, find locations that can really be used, and cast actors who suit the brand — all sent for your approval before the shoot day.
Shoot and light
The day is planned to make the most of the location and the cast, lit to look premium, with the vertical version captured at the same time.
Edit, grade, sound and VFX
Cuts in several lengths for each channel, a grade that suits the brand, licensed sound and music, and VFX where the job needs it — all reviewed on an unlisted link.
Start with these 3 thingsI will help shape the approach and a first budget
You do not need every answer yet. Send what you know and we will fill in the rest together.
What does the ad sell, and what should viewers feel or do once it ends?
Where will it run — online ads / TV / screens at an event — and how many versions, vertical or horizontal?
Do you already have an idea, actors or a location in mind, and when do you need it?
Common questionsfor this kind of job
We have no idea yet. Can we still start?
Yes, many clients start there. Tell me what you sell, who should watch and a rough budget, and I will pitch ideas to choose from — on one job I offered eight scripts.
Can you deliver files for TV broadcast?
Yes. Tell me the channel or the station’s file specifications at the start. I have delivered work that aired on television, and the online versions can come from the same job.
Should we use actors or our own staff?
It depends on the idea. If the acting must be precise or the look specific, actors are worth it; if you want it to feel real and warm, your own people can do well — I direct them to look natural.
How many revision rounds, and how do I get the files?
You review on an unlisted YouTube link with 3–5 rounds of changes as agreed, then the master files arrive by Google Drive. Music and sound are selected with rights that match the agreed channels.
How it worksfrom brief to delivered files
What sets the price, and common questionsAgree the brief
We talk about the audience, where the film will run, dates, locations and a rough budget, then set the scope together.
Get ready
A shooting schedule that's clear where it needs to be, and flexible where the day calls for it — because no two jobs are the same.
Finish it properly
Edit, grade and mix; review rounds as agreed (3–5), then master files on Google Drive.









